Super Bowl 2019: Seven things we learned from the ad breaks
Monday - 04/02/2019 10:51
Many people outside the US may not give two hoots about the actual Super Bowl, but for the celeb spotters and film/TV fans out there, the ad breaks are what it's all about.
Over the years we've seen Britney Spears through the ages for Pepsi (2002), Liam Neeson planning his revenge against a fellow online gamer on Clash of Clans in 2015 and Budweiser's poignant 2002 tribute to the victims of 9/11.
The cost of a 30-second advert during the game can be as much as $5m (£3.8m).
Here are some of the big talking points from the halftime show.
1. Disney trailers dominated
There weren't as many film trailers on Sunday night as in previous years, but we still got to see ads for some major Disney properties.